When a trademark is assigned from one owner to another, it must be transferred together with the goodwill associated with the business. Goodwill refers to the value a mark has to consumers. For instance, the goodwill of the Coca-Cola trademark is the consumer recognition and loyalty that the brand has garnered over time due to the products it sells.
An assignment in gro [ ... ]
Artificial intelligence (AI) encompasses various technological systems with differing levels of complexity. On a basic level, we understand what the algorithm is doing. For instance, some AI uses unsupervised learning, where the AI learns by encountering large quantities of data and identifies patterns. After analyzing many images of a camera, the system can associate features, su [ ... ]
Over the past few years, there has been a significant change in how businesses and individuals located outside the United States apply for and maintain U.S. trademarks. Since 2019, the United States Patent and Trademark Office (USPTO) requires all foreign domiciled trademark applicants and owners, including those in Canada, to be represented by a U.S. licensed attorney in all trad [ ... ]
Insights & News
In 2023, “Heart on My Sleeve,” a song with Drake and The Weeknd’s voices, began racking up views on Spotify. The problem was that neither Drake nor The Weeknd released or performed the song. It was artificially generated based on hours of their music.
An industry turned on its headWhile the music world has been familiar with AI for some time, generative AI’s ab [ ... ]
The concept of anthropomorphic objects is ancient.
Long before artificial intelligence entered our homes, our pockets and our vocabulary, it existed in our imaginations. Across continents and cultures, humans have imagined inanimate objects coming to life, taking on human qualities and interacting with us.
The theme of imagining life into the lifeless existed in classic [ ... ]
Trademark law is often overlooked when it comes to protecting artists since copyright typically provides more comprehensive protection, including exclusive rights to control the reproduction, distribution, derivative works, public performance, public display and digital transmission of their work. However, trademark law can also protect artists.
A trademark identifies the [ ... ]